First impressions count, whether we like it or not, and especially when it comes to your business. There is so much competition out there in the online marketplace, regardless of your niche, so why would you send a potential client to your crappy looking website. First of all, a first impression is made within a few seconds of viewing a website so if it isn't visually appealing to the eye of your ideal client, they'll be hitting the 'X' button faster than you can say "Stop!!!". This is the main reason you need a visually killer website for your business, whether you are online or bricks-and-mortar based.
This long-standing Squarespace myth is simply false girl. Whilst Wordpress is often touted as the best for SEO with plugins such as Yoast SEO, Squarespace makes life super easy when it comes to SEO with it's built in features. Not only do they have an easy integration with Google Analytics that includes an automatic sitemap, it is also easy to fill in image names, change URLs and edit site descriptions to be SEO friendly. You don't have to be a tech genius to keep your SEO consistent and up-to-date when using Squarespace.
When I first came across Dubsado when I was setting up my biz, I thought ‘hmmmm strange name, I wonder what this is?’. And I don’t think I was the only one. People fall into two camps: 1) those who haven’t heard of Dubsado and question the name 2) those who use it and are absolutely in love with the system, the team and their amazing customer service.
Well my friend, today I wanted to share the 3 biggest mistakes you're probably making when it comes to your blog, the ones I made in the beginning stages of my travel blog years ago and the ones I wish someone had told me about right from the get-go. But don't worry! Because even if you are making these mistakes, it is never too late to make changes and improvements to your blog. After all, consistent and continual tweaks are what will make your blog successful in the long run.
When I first started out as a travel blogger, I had no idea where to start in terms of guest posting or even what the advantages were of guest posting and hosting. Today, I want to share with you my step-by-step guide on how to land your first guest post and how to get the most out of it for your blog. I'm even going to share with you my super secret email swipe file you can just copy > paste > alter and email to your chosen blogs for consideration.
I've been getting a lot of questions about Pinterest lately, it's crazy! I think a lot of online biz owners, whether they sell physical products, digital products or services, are starting to realise the power of Pinterest when it comes to growing their website traffic and making sales but maybe they don't know exactly where to start. Pinterest has long been my favourite social media platform as it is awesome for traffic generation and brand awareness but this wasn't always the case for me.
What's all this jazz about defining your ideal reader or client? Can't you just build and they will come? Nuh-uh honey! Defining your ideal reader is the first step in building a solid foundation for you business and something that is inextricably linked to your niche. It's time to get down and dirty and figure out who you are meant to serve, first and foremost.